Article name Design as a Means of Creating a Journalistic Image in Infographics
Authors Vyrovtseva E.V. Candidate of Philology, Associate Professor,
Indutnaya T.А. Associate Professor,
Simakova S.I. Candidate of Philology, Associate Professor,
Bibliographic description Vyrovtseva E. V., Indutnaya T. A., Simakova S. I. Design as a Means of Creating a Journalistic Image in Infographics // Humanitarian Vector. 2020. Vol. 15, No. 5. PP. 155–165. DOI: 10.21209/1996-7853-2020-15-5-155-165.
UDK 070
DOI 10.21209/1996-7853-2020-15-5-155-165
Article type
Annotation Infographics as one of the most popular types of media text attracts the attention of researchers. However, the analysis criteria and evaluation of a new information presentation issue is still underresearched. From this point of view, a comprehensive analysis of infographics seems relevant, including both the study of its functionality and the study of ways to create a media image. The article attempts to determine the role of design techniques in terms of the selection and systematization principles, as well as the functioning peculiarities. Design solutions are considered in the context of the journalistic potential of infographics in the present study. That is reflected in expressing the author’s position, in updating socially significant information, in turning a real fact into a media image, as well as in organizing a dialogue between the addresser and the addressee on the basis of co-creation. The dialectical unity of the traditional functions for a journalistic text and design creativity is under consideration. The unity includes such journalistic functions as informational, communicative, and ideological, combined with the design, as well as aesthetic, cultural-formative, and enlightening function. An attempt to summarize theoretical observations supported by examples of infographics by web-sites TASS. Infographics and RIA Novosti news agency. The analysis was based on the following methods: semantic, functional, structural and compositional, discursive, art history. The big data combined in an infographics into a vivid image is not only visualized and systematized, but it is also personalized. So modern multimedia technologies have formed a new type of recipient, who is required of information perception involvement. The infographics considered in the present study provides a means of characterizing new principles of communication based on active participation in the process of perceiving media text, and, therefore, in the formation of a media image based on the information received. The study offers the possibility to conclude that the analysis and evaluation of infographics requires an integrated approach: dialectical unity of the criteria and elements, both of journalistic work, and of design as a part of time-tested art, are necessary.
Key words infographics, design, journalism, media image, communication
Article information
References 1. Vyrovtseva, E. V. Visual turn in image creation. In Simakova S. I. editor Visual turn in mass communications. Chelyabinsk: Izd-vo Chelyabinskogo gosudarstvennogo universiteta, 2017: 66–111. (In Rus.) 2. Vyrovtseva, E. V. Intertextuality of a newspaper text as a sociocultural phenomenon. Actual problems of humanitarian knowledge in a technical university. Sankt-Peterburg: Sankt-Peterburgskiy gornyy universitet, 2017: 340–344. (In Rus.) 3. Kondratenko, O. A. Infographics at school and university: on the path to the development of visual thinking. Scientific dialogue, no. 9, pp. 92–99, 2013. (In Rus.) 4. Kontsevoy, M. Interactive journalistic infographics: a phenomenon, trends, tools. BSU Electronic Library. SOCIAL SCIENCES: Mass communication. Journalism. Mass media, pp. 298–307, 2012. Web. 18.01.2020. (In Rus.) 5. Kram, R. Infographics. Visual presentation of data. SPb: Piter, 2015. (In Rus.) 6. Kul’chitskaya, D. Yu. The use of animation in Russian business media (case studies of animated content on the site Journal of Theory and Practice of Journalism, no. 1, pp. 49–58, 2017. (In Rus.) 7. Laykova, Ya. V. Media infographics as a format for media text in Russian online media. Cand. fil. sci. diss. Moskva, 2016. (In Rus.) 8. Laptev, V. V. Design and artistic evolution of Russian infographics (XIX – XX centuries): nucleation, formation, development. Dr. art crit. sci. diss. M., 2019. (In Rus.) 9. Nikulova, G. A., Podobnykh, A. V. Means of visual communication ‒ infographics and meta-design. Educational Technologies and Society, no. 2, pp. 369–387, 2010. (In Rus.) 10. Ostrikov, S. V. Design and art modeling of infographics: theoretical foundations and principles. Cand. art crit. sci. diss. M., 2014. (In Rus.) 11. Popova, T. I., Kolesova, D. V. Information Visualization as a Trend in the Development of a Modern Text. Medialinguistics, no. 4, pp. 83–94, 2015. Web. 10.01.2020. (In Rus.) 12. Sakhaeva, S. I. Information design: current status and training of specialists. Bulletin of Kazan State University of Culture and Arts, no. 3, pp. 71–75, 2014. (In Rus.) 13. Svitich, A. L. Some aspects of the study of graphic illustration as an element of media text. Vestnik Mosk. un-that. Series 10. Journalism, no. 4, pp. 54–64, 2014. (In Rus.) 14. Smikiklas, M. Infographics. Communication and influence through images. S.-Pb.: Piter, 2013. (In Rus.) 15. Sokolova, Yu. V. Infographics as a product of graphic design: the problem of defining the concept. Culturological Readings – 2016. Proceedings of International Scientific and Practical Conferences. Yekaterinburg: UrFU, 2016: 254–261. (In Rus.) 16. Tyshetskaya, A. Yu. Design of a modern newspaper and new approaches to the formation of its content. Bulletin of Tomsk State University. Philology, no. 2, pp. 130–138, 2012. (In Rus.) 17. Cairo, A. The functional art: An introduction to information graphics and visualization. Berkeley, 2013. (In Engl.) 18. Jacobson, S. Transcoding the news: An investigation into multimedia journalism published on 2000–2008. New Media & Society, August, pp. 1–19, 2012. (In Engl.) 19. Simakova, S., Topchii, I. Media space visualization as a trend of modern era. SGEM International multi-disciplinary scientific conference on social sciences and arts: conference proceedings. SGEM 2018. Vol. 5. Sofia, 2018: 205–213. DOI: 10.5593/sgemsocial2018/4.1. (In Engl.) 20. Thussu, D. K. News as Entertainment: The Rise of Global Infotainment. London: Sage Publications, 2009. (In Engl.) 21. Tufte, Edward R. The visual display of Quantitative information. Connecticut, 2012. (In Engl.) 22. Zagidullina, M. The Destiny of Language As A Medium To The History Of Communication. The European Proceedings of Social & Behavioural Sciences EpSBS, Volume XXXIX, WUT 2018 – IX International Conference “Word, Utterance, Text: Cognitive, Pragmatic and Cultural Aspects”: 136–145. DOI: (In Engl.)
Full articleDesign as a Means of Creating a Journalistic Image in Infographics