Article
Article name Psychology of Understanding in Audiovisual Media
Authors Klyuev Y.V. Candidate of Philology, klim-yurish@inbox.ru
Bibliographic description
Section Social Psychology: Formulation of Problems and Approaches to their Solution
UDK 316.776.3
DOI
Article type
Annotation Relevance of the topic is caused by the necessity of adjustment of effective and full public communication between all parties of modern public and political dialogue. The solution of this question requires the deep theoretical analysis, use of the thought-over and informal psychological mechanisms. In the center of attention of the publication there are topical issues of efficiency of modern communication in the sphere of television and broadcastings. The list towards technological and commercial factors of transfer preparation is noted. The requirement to consider a creative factor and psychological aspects of journalism is actuality. Questions of usefulness of the given information and complete understanding of the world are raised by participants of public communication. Ensuring mutual understanding in dialogue on radio and television is promoted by the anchorman. Forming of dialogue depends on the directions and psychological practice of public interaction. The author of article considers that technology of manipulation and psychological pressure in modern public space work poorly. Different ways of communicative tactics and strategy of behavior of communicators are necessary. In article, by the means of cognitive and empirical methods, the main components of psychology of communication in journalism on the example of activity of audiovisual mass media are studied. The role and value of the categories “introspection”, “consciousness” and “dialogue” are represented in relation to public communication. Scenarios of communication and obstacle for implementation of full dialogue are analyses. Models of understanding of the world and algorithms of mutual understanding in interpersonal dialogue on domestic television and radio are opened. The categories influencing quality of communication in audiovisual mass media are allocated.
Key words television and radio, dialogue, introspection, consciousness
Article information
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Full articlePsychology of Understanding in Audiovisual Media
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